Experienced Finance Executive Joins to Accelerate EBITWISE’s Growth
EBITWISE, the rapidly growing and flexible controller & CFO service for scale-ups, announces today the appointment of Jeroen Heus as Managing Partner and Chief Financial Officer (CFO) for scale-ups. Effective immediately, Jeroen will take on the ultimate responsibility for the financial activities of all EBITWISE clients.
“We are proud that Jeroen has joined our team at such a crucial stage of our growth,” says Dany van den Berg, founder and CEO of Ebitwise. “Jeroen’s proven financial and strategic leadership in scaling tech companies, combined with his extensive experience at one of the Big Four accounting firms, KPMG, will play a key role in guiding and accelerating EBITWISE’s growth.”
Jeroen Heus brings over 25 years of financial, strategic, and operational experience in private capital markets across various sectors, including software, telecom, and digital media industries. Most recently, he was the Finance Director at Media.monks, a leading producer of digital advertising and marketing content, and data consultancy with over 5,500 employees.
Before joining Media.monks, Jeroen was CFO at the influencer marketing agency IMA, Interim Finance Director at VoIP scale-up Enreach, spent four years as CFO/COO at media production giant IDTV, and was Accounting Director at Meltwater, a venture capital-funded SaaS company now publicly listed. He worked at KPMG for over 17 years, holding several senior positions in both the Netherlands and the United States, including Director in the IPO Services Unit.
“I am thrilled to be part of this fast-growing organization in the scale-up finance market,” he says. “The positivity, energy, and drive emanating from scale-ups are very appealing to me. I look forward to applying my experiences in leading companies through various growth phases and scaling tech companies. My main mission is to modernize the finance organization of scale-ups as much as the services they offer. The finance world is generally quite conservative, with many companies still working with Excel, whereas deeper and real-time insights can be developed with an IT-driven organization. This way, you can quickly respond to big opportunities, quick wins, dangers, and future scenarios.”
The seasoned financial, strategic, and operational executive joins after a memorable phase of growth and innovation for EBITWISE. In 2020 and 2021, a series of biotechnology companies, SaaS platforms, and sustainable manufacturing companies, such as The Next Closet and De Dakdokters, became clients. For 2022, EBITWISE aims to further accelerate its growth.